The Alzheimer’s Show 2019


Outstanding home care provider calling for Alzheimer’s awareness!

CQC rated ‘Outstanding’ home care provider, SweetTree, will be delivering keynote talks and practical workshops as the headline sponsor at this year’s Alzheimer’s Show London, which will provide carers, professionals and those diagnosed with the condition with access to the latest strategies and specialist advice.

The two-day event, which is partnered and supported by Alzheimer’s Society, Alzheimer’s Research UK and Dementia UK, will be held at Olympia in London on 7 and 8 June, and will enable thousands of visitors to gain support and advice on managing the condition through on-site Admiral Nurses, exhibition stands, talks and workshops.

Nicki Bones, CEO at SweetTree, said:

“What the show facilitates is incredible and SweetTree will be at the show on both days delivering talks, with our specialist team on hand to offer advice and support.

The show’s emphasis is on practical support for families and people with the condition, so our presentations will be focussing on specialist Dementia knowledge and support.
Our Admiral Nurse, who is a Specialist Dementia Nurse, will be speaking on delirium and pain in Dementia care.

I will be speaking about top tips for communication in the practical workshop sessions, and Barry Sweetbaum, Managing Director of SweetTree Connect, will be speaking on technology-assisted independent living.”

SweetTree, which was established 17 years ago, has more than 500 staff and serves more than 350 clients including the elderly and those with learning disabilities, brain injuries, neurological conditions and Dementia.

After exhibiting at the first show in 2013 and recognising its importance, SweetTree, whose services have been rated ‘Outstanding’ by the Care Quality Commission, decided to sponsor the event the following year and has been its headline sponsor ever since.
Nicki added: “We continue to be involved with the show because we really believe in its purpose of providing people with an opportunity to share their experiences, while having access to advice and new techniques, which will enable Dementia sufferers to carry on living a good quality of life, despite the condition.”

Nigel Ward, Event Director at The Alzheimer’s Show, said:

“The relationship we have with SweetTree is amazing and what they are doing in relation to Alzheimer’s and Dementia care is exactly what we are trying to do here. We have the same ethos and are trying to achieve something together by offering people a chance to learn and keep improving their care.

Over the two days, there will be practical workshops, a musical walkabout around the venue, 65 exhibition stands and many scheduled lectures as well as informal sharing sessions, so there really is something for everyone.

The whole point of the show is to highlight that although Alzheimer’s and Dementia are such serious conditions people can come away with new information and techniques and, more importantly, not feel alone.”

To find out more about The Alzheimer’s Show or to purchase tickets visit

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